Print page |
Email page
| 
Download PDF
|
Add to briefcase
« Previous Release | Next Release »
HOLMDEL, N.J., May 8, 2007 /PRNewswire-FirstCall via COMTEX News Network/ -- Vonage today named Jamie Haenggi Chief Marketing Officer. In this newly-created position, Haenggi will be responsible for spearheading a more unified marketing approach at Vonage in line with the company's announced strategy of improving its competitive position in the marketplace.
Haenggi joined Vonage in November 2006 as Vice President of Customer Life from ADT Security Services, where she was Vice President of Worldwide Marketing. Prior to that, she served as head of marketing and acquisition integration at Holmes Protection. Before Holmes Protection, Haenggi was the Director of National Guardian's International Division where she was responsible for contract negotiations, sales and marketing, and setting up international distributors in Southeast Asia and providing sales and technical/installation training. As Chief Marketing Officer at Vonage, Haenggi will oversee Marketing, Retail Sales, and Corporate Communications.
"We're thrilled that Jamie has agreed to take on this new and challenging role in our organization," said Jeffrey Citron, Vonage Chairman, Chief Strategist and Interim CEO. "We recently launched an aggressive communications effort that positions Vonage head to head against the competition, and Jamie will provide new leadership for this exciting fresh direction."
Haenggi has been involved in analyzing the company's media strategy and initiating new messaging in online and televised marketing vehicles. Vonage recently announced cost cutting measures focused on improving its competitive position in the marketplace and enhancing shareholder value. The company said it will reduce its marketing expense by approximately $110 million to total roughly $310 million for 2007.
Haenggi is a graduate of the University of Minnesota with a B.A. in International Relations and Japanese. She lives in Fair Haven, N.J., with her husband and two children.
Vg-a
About Vonage
Vonage (NYSE: VG) is a leading provider of broadband telephone services with 2.4 million subscriber lines. Our award-winning technology enables anyone to make and receive phone calls with a touch tone telephone almost anywhere a broadband Internet connection is available. We offer feature-rich and cost- effective communication services that offer users an experience similar to traditional telephone services.
Our Residential Premium Unlimited and Small Business Unlimited calling plans offer consumers unlimited local and long distance calling, and popular features like call waiting, call forwarding and voicemail -- for one low, flat monthly rate. Vonage's service is sold on the web and through national retailers including Best Buy, Circuit City, Wal-Mart and Target and is available to customers in the United States, Canada and the United Kingdom. For more information about Vonage's products and services, please visit http://www.vonage.com. Vonage Holdings Corp. is headquartered in Holmdel, New Jersey. Vonage(R) is a registered trademark of Vonage Marketing Inc., a subsidiary of Vonage Holdings Corp.
SOURCE Vonage
Meghan Shaw of Vonage, +1-732-203-7133, Meghan.shaw@vonage.com; or Jeff Gordon of Weber Shandwick, +1-212-445-8064, Jeff.Gordon@webershandwick.com, for Vonage
http://www.vonage.com/
Copyright (C) 2007 PR Newswire. All rights reserved
News Provided by COMTEX